Create brand from URL

Open Brands → Add Brand.
Choose the From URL tab.
Paste a homepage URL (https recommended; only http / https are accepted).
Optionally leave AI refine (BYOK) checked — skipped if you have no enabled AI integration, or until server-side BYOK inference is wired. HTML extract still runs.
Submit — Brandblox fetches public HTML and drafts name, favicon/icon, colours, fonts, and default buttons, then opens the brand editor.

What gets extracted

Signal	Source
Name	`og:site_name`, application-name, title, or hostname
Icon	apple-touch-icon / favicon links
Colours	theme-color + hexes found in HTML/CSS
Fonts	`font-family` declarations and Google Fonts links
Buttons	Default primary + outline styles from the top colours

Safety & limits

Private, localhost, link-local, and cloud metadata addresses are blocked (SSRF protection).
Fetches time out and cap response size; redirects are validated hop-by-hop.
JS-heavy / SPA sites may return thin colour or font data — polish in the editor.
Non-HTML or blocked hosts fail with a clear error.
AI refine does not replace review — always check Details, Colours, and Fonts.

See also Integrations for BYOK providers used by optional refine.